With a shared passion for the open water, we design and build fishing gear for when conditions are demanding and reliability is everything. We've been in tackle boxes and fishing stores for years. Let's continue the legacy.
OUR MISSION
To design and build the most reliable fishing gear and tackle that serves anglers with uncompromising quality, purposeful innovation, and gear that can be trusted in any condition.
OUR VALUES
We are committed to integrity, craftsmanship, and respect for the waters we fish. Our team values innovation that enhances the angler's experience. We value durability in our products, sustainability in our practices, and honesty in how we serve our partners and the fishing community.
OUR TEAM
Rooted in coastal tradition and guided by decades of experience, we are hands-on in everything we do from original ideas and designs to testing in the field. Our goal is to help anglers make the most of every moment on the water.